Ricardo Munoz Art Direction: Microquito 1

It's a yearly massive contest of short stories featuring Quito, Ecuador as the main character, setting or central theme. Microquito is a cultural initiative that incentivizes citizens’ participation that was declared emblematic project of the city. It’s open to the public at large regardless of age, gender, status, etc. The winners are exhibited on large-format posters and distributed on free postcards all around the city. Citywide participation was massive.

Public participation.

More than 3800 stories from nearly all the urban and rural districts of Quito were received. There was also interesting participation from Ecuadorian colonies in Germany, France, Spain, the U.S., Argentina and Belgium, among others. Full color illustrations were made for the 10 winning entries.

Achievements that make us very proud.

More than 3800 entries received in the first edition.
More than 35 thousand visits a month to our website during the announcement period.
MICROQUITO was declared EMBLEMATIC PROJECT of the city by the Secretary of Culture and the Cultural Preservation Fund (FONSAL) in Ecuador.
It is seen daily by an average of 750 thousand people, making it the BIGGEST art installation in the country.

1st Place: "El mejor escondite" by Ángel Reyes.